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The Aesthetix ABCD-1 was
designed to meet a specific need in today's marketplace: an affordable MC cartridge demagnetizer which
restores your cartridge's potential without residual sonic signature. Periodically demagnetizing a moving
coil cartridge removes the "veils" which creep up as you enjoy your record collection. Simply
put, these veils are the result of compromised electromagnetic performance of your phono cartridge. The
Aesthetix ABCD-1 eliminates these veils, recovering the dynamics, nuance and emotion of your favorite LPs.
The Aesthetix ABCD-1 is battery powered for ease of use and worldwide operation. To better understand
how the ABCD-1 works, remember that a moving coil phono cartridge is basically a coil of wire wound around
a piece of iron (or ferrous material) suspended within a magnetic field. This electrical generator is
activated by the phono stylus in the record groove, moving the wire coil and thus generating a signal to be
amplified and reproduced by your loudspeakers. Think back to a simple science experiment placing a pin
against a strong magnet for a few minutes. Afterwards, the pin, which is made of ferrous material, becomes
magnetized enough to actract another pin.
Today's best moving coil phono cartridges use very strong
magnets such as neodymium and samarium cobalt. When the moving coil absorbs some of the magnet's charge,
the sound becomes murky and less defined. This is because the magnetized coil does not generate as great a
variation as it moves within the magnetic field of the phono cartridge.
The ABCD-1 neutralizes the
unwanted magnetic charge of the moving coil, restoring full performance in a matter of minutes.
Demagnetizing your moving coil cartridge with the Aesthetix ABCD-1 every 1 - 2 weeks will prolong the life
of your phono cartridge, increasing your enjoyment and appreciation of the music.
"Everyone
who's into analog is sure to want one of the cute battery-powered cartridge demagnetizers from
Aesthetix"
- Las Vegas '96 WCES show report, Richard J. Rosen and Lonnie Brownell, Stereophile,
April 1996, Vol. 19, No. 4
"The effects...were not subtle...transient attacks are better
articulated...instruments display greater air and focus, resulting in a greater sense of space."
- Myles Astor, The Audio Adventure, July 1996, Vol. 3, No. 6
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